In the spring of 2015, a nine-year-old boy named Dexter went to Disneyland with his family and found himself deeply unsettled by the cultural issues of gender stereotypes. Dexter, with his classmate Sybilla, who had a similar experience, wrote a letter to the chairman of Disney, to do their bit. (A must read!) 

Talking about culture issues of gender stereotypes, India was recently ranked the most dangerous country for women in the world in a global report. We believe it’s time we start doing our bit. Defy.

All2Defy finds inspiration in youth culture to defy gender norms. Inspiration that combines feminism with a dose of sass. As part of their efforts to raise awareness and funds for gender equality initiatives, the brand donates 5 % revenue towards Khel Khel Mein.

Khel Khel Mein works for the cause of bringing gender equality in sports, their program aims to increase participation by giving girls easy access and better training.

Defy / Donate!

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